Also: A clever marketing insight from a Utah youth, how IPR creates buzz through video, and Berkeley nixes genders-specific terms.
Apart from the trusty double-ender, a few online options can deliver high-quality audio. Consider these possibilities.
As podcasts have rocketed into the mainstream, many see a guest appearance on these digital audio shows as a coveted media win. Here’s how to ace your opportunity.
Podcast audiences are a great, captive resource for PR pros looking to expand their reach. Here are some tips on working with these nascent media heavyweights.
Earn recognition for the videos, publications and podcasts you’ve created for your health care organization. Don’t miss the final deadline on May 24.
The medium might be perfect for your content marketing strategy, but it’s not as simple as just hitting “record.” Here are some tips for sending your podcast to the top of the charts.
Your audience already tunes into specific and targeted content. Here’s how your organization can take advantage of captive listeners.
If you’re looking for instructive audio content, try ‘Know Your Audience,’ ‘Perpetual Traffic’ and ‘The Growth Show.’
Your podcast diet can help elevate your writing, focus your messaging and help you bust out of a creativity rut. Check out these unlikely sources of PR inspiration.
The audio content format is all the rage, but is it the right time for your team to wade in? Consider these insights before launching.
The company is blurring the lines between internal and external communication, and it’s embracing the risks that come with honest, open, conversational messaging.
Is a podcast right for you and your organization? How much does it cost to get started? Find out here.
From true-crime sagas to exploring the quirks of the mind, these programs offer great examples of storytelling. Comb through this sampling of topics, grab your earbuds, and get started.
From leadership conversations to episodes about work culture and entrepreneurial ventures, communicators of all stripes can expand their knowledge with these shows.
The fast food chain faced ‘Rick and Morty’ fans’ ire after it ran a promotion based on the show’s running condiment joke, but greatly underestimated the demand. Now, it’s making things right.
