The Scoop: Most popular Super Bowl ads celebrate the little guy
Plus: Comms response can’t fully save McDonald’s from E. coli fallout; Trump announces steel, aluminum tariffs.
Plus: Comms response can’t fully save McDonald’s from E. coli fallout; Trump announces steel, aluminum tariffs.
Also: Scouting America’s controversial rebrand yields results; NFL doubles down on DEI.
Also: Google lifts ban on AI use for weapons; Mavs’ messaging around Doncic deal doesn’t answer questions.
Plus: LA Times owner continues to get political; Applebee’s parlays ‘Date Night Pass’ into media relations gold.
Also: TikTok bounces back amid uncertainty; Nicole Kidman ad demonstrates power of social listening.
Plus: ‘New media’ will have special seats in White House Briefing Room; DEI retreat muddles Target Foundation’s role.
Also: Proposed TikTok sale could change platform’s algorithm; RTO unfairness poses PR challenges.
Also: CNN lays off 200 as digital push continues; ‘Wicked’ marketing aims to strike balance between feeding die-hard and not annoying casuals.
Also: Comms needs a seat at the table amid Trump changes; AI use in ‘Brutalist’ highlights importance of transparency.
Also: Community Notes won’t be on Meta ads; Washington Post’s new motto promises to engage more ‘blue collar’ audience.
Also: RedNote surges amid looming TikTok ban; why Costco isn’t getting rid of its DEI programs.
Plus: LA mayor faces criticism for international travel before fires; the reputational risk of ‘ghost jobs.’
Also: Biden remembers Carter as purpose-driven leader; ‘how to delete Facebook trends.
Also: McDonald’s ends DEI programs as conservatives push for changes; Washington Post, HuffPo each announce layoffs.
Plus: The arguments for and against a TikTok ban; internal politics spill external at the Washington Post.