The Scoop: Cornell stages largest PR response yet after gang rape allegations
Plus: The Kelly Clarkson bird PR fiasco; Mark Zuckerberg’s Guiness face goes viral.
Plus: The Kelly Clarkson bird PR fiasco; Mark Zuckerberg’s Guiness face goes viral.
Plus: Nikon rescinds video prize over AI use; companies are using tariff dollars as marketing — in more ways than one.
Plus: Starbucks addresses Chipotle acquisition rumors; Walmart responds directly to critic.
Plus: Cornell’s website mum on rape allegations; Jaguar ditches much of controversial rebrand.
Plus: What it means to make ads for AI; the new branding job that’s in high demand.
Plus: Trump, tech leaders try to rebrand AI as ‘super intelligence’; Nike ties job cuts to bigger turnaround.
Plus: McDonald’s AI pricing raises franchisee concern; Twitch CEO explains how AI helps determine brand pairings.
Plus: Liquid Death sells its brand voice; Prada appeals to the elite with luxury events.
Plus: Credit union president out of a job after ‘Lake America’ post; beauty brands turn awkward situation into memes.
Plus: MrBeast explains power of video; Meta’s Muse spurs backlash from Amazon.
Plus: Converse apologizes for ad that reminded some of KKK; how DraftKings navigated response to NYT investigation.
Plus: Texas coach, Arch Manning apologize; Robert Kraft announces $2 million donation.
Plus: Hyrox clarifies rule change after poop incident; H&M defends sourcing practices amid PETA protest.
Plus: Sydney Sweeney gets the controversy she wanted; Novo Nordisk rebrands with focus on culture.
Plus: McClatchy lays off up to 30% of editorial staff; OpenAI responds to allegations of murderous AI.