Announcing the finalists for the 2026 Video & Visual Awards

This year’s finalists gave audiences a reason to stop scrolling and stay until the final frame.

Video and Visual Awards 2026

Think about the last video that made you put your phone down. Maybe a frontline employee told a story no press release could capture, or a 30-second animation finally made a confusing benefit click. You probably don’t remember the production budget. You remember how it made you feel.

That feeling is what our judges went looking for in this year’s Video & Visual Awards, and they found plenty of it.

The 2026 finalists range from global brands to small in-house teams. Some had full production crews behind them. Others worked with a smartphone and a story they couldn’t let go of. What connects them is a choice to put people at the center of the frame, whether that meant an employee on the shop floor or a customer seeing their own experience reflected on screen.

“Every finalist here trusted their audience with something real,” said Brendan Gannon, director of awards marketing at Ragan Communications. “When budgets tighten, video and design can look like easy things to cut. This work proves they’re often the most direct line to the people you’re trying to reach. I hope every communicator who reads through these names walks away thinking, ‘We could do that, too.’”

Congratulations to all of the 2026 Video & Visual Awards finalists. Our judges have made their picks, and we can’t wait to share them. Stay tuned for the winners’ announcement in early December.

2026 Video & Visual Awards — Finalists

SIGNATURE/PRESTIGE AWARDS

Best Agency Video Work on Behalf of a Client

ADG Strategy Group: Nicklaus Children’s 75th Anniversary

CCS Fundraising: The New York Bar Foundation 75th Anniversary

Goodwyn Mills Cawood: Pickens County Gateway to Innovation — GMC

Munro Thompson Communications: Kitimat, B.C.: It’s Not For Everyone

The Poetry Foundation: Where I Write

 

Best In-House Video Team

Cisco: The Content Creator Crew: Scaling Authentic Video Across a Global Workforce

Farm Credit Mid-America: Farm Credit Mid-America Video Team

Northeastern University: Northeastern University Video

Texas Tech University Health Sciences Center: StatlineTV

 

Best In-House Visual Design Team

Hitachi Vantara: Hitachi Vantara Integrated Brand Studio

The University of Texas MD Anderson Cancer Center: Creative Communications

 

Best Overall Video of the Year

Seattle Children’s Hospital: Be The Reason

SMACNA: SMACNA Contractor Spotlight- Madon Sheet Metal and Sheet Metal Werks

 

VIDEO TRACK 1: INTERNAL COMMUNICATIONS

Best Employee Onboarding or Training Video

O2B Early Education: O2B University: Perfect Drop Off

O2B Kids: How To Practice Family-Style Dining in a Preschool Classroom: Freshmen and Sophomores

Wabtec Corporation: Welcome to Wabtec

 

Best Internal Communications Video

Acadia Pharmaceuticals: Acadia Pharmaceuticals

Ahold Delhaize USA: 2025 Leadership Meeting Kickoff: Paving the Road Ahead

First Citizens Bank: First Citizens Focus

Office of Legacy Management: MSSM Safety-Share Heart Health

Procter and Gamble: President North America

Snowflake: Fireside With Arnnon

Southwest Gas: One Team One Goal

SWCA Environmental Consultants: Founder’s Day Tribute to Dr. Steve Carothers

Texas Department of Transportation: TxDOT Newsbreak

Texas Tech University Health Sciences Center: StatlineTV

Western Digital: WD — Site Profile Series

 

Best Internal Event Highlight or Recap Video

NC State University Wellness and Recreation: Graduating Senior Video

nCino: nCino FY26 Scrollback Video

Northeastern University: Northeastern University Commencement 2026

Office of Legacy Management: LMSP Senior Hydrogeologist Corey Wallace on a New Approach to Groundwater Modeling

Texas Department of Transportation: TxDOT Newsbreak, Short Course Edition

VyStar Credit Union: Volunteer of the Year Recap Video

 

Best Internal Explainer or How-To Video

Texas Department of Transportation: How to Shoot Video for TxDOT Newsbreak

Xperi: Demystifying Advertising Jargon — With a Twist

 

Best Recruitment/Employer Brand Video

Arete: Arete Life — Arns Carrenard

VyStar Credit Union: Management Development Program (MDP)

 

Best Video for Culture Change or Transformation

Mount Sinai Health System: A Mount Sinai Video Series: Turning Complex Innovation Into Meaningful Storytelling

O2B Early Education: O2B University: Perfect Drop Off

Vertex Pharmaceuticals: Vertex Culture — Values in Action

 

Best Video for Driving Employee Engagement

Farm Credit Mid-America: Deep Roots, Bold Future

First Citizens Bank: First Citizens Focus

Gesa Credit Union: Communications Survey

SMUD: I am SMUD

 

VIDEO TRACK 2: EXTERNAL COMMUNICATIONS

Best Brand Awareness or Reputation Video

BARBRI: New Chapter, Same Trusted Partner

Bare Knuckle News: Conor McGregor: The Real Reason Behind My BKFC Involvement

Bell: Beyond the Call

BOSS: BOSS x USMNT

CCS Fundraising: Howard Brown Health

Cincinnati Children’s: She Fought to Be Here: Collins’ Story at Cincinnati Children’s

Compass Healthcare: Compass Healthcare Rebrand Launch Video — “At Home in Healthcare”

Dallas Independent School District: “What Will I Be When I Grow Up” Ad

Eastern Municipal Water District: Built on Service: EMWD at 75

Fusion Academy: Hope is Calling

Generate:Biomedicines: This Is Generate

Gregory: “The Founding: Building a Legacy” — Univest Bank 150th Anniversary Video

Houston City College: HCC Rebranding

MN8 Energy: The Adventure Begins

Office of Legacy Management: 2025 LM Year in Review

Purdue University: We Are Boilermakers

The Cincinnati Insurance Companies: Policyholder Double Fire Claim Story

UT MD Anderson: Only Possible Here

 

Best Customer or Public Education Video

Augusta Influencer Rickey Jones, Augusta Engineering Department & Augusta Downtown Development Authority: Augusta Broad Street Improvement PSA

Houston City College: HCC Evolves: How Houston City College Built Awareness Through Broadcast Storytelling

Mastercard: Mastercard Explainer Video Series

Southwest Gas: Scam Awareness

 

Best External Communications Video

Bare Knuckle News: Conor McGregor: The Real Reason Behind My BKFC Involvement

Bethany Children’s Health Center: Mattie Homes: The Dewayne Model

Dallas Independent School District: Back-to-School: “Your Legacy Starts in Dallas ISD” Ad

Geotab: Accessible AI for Fleet Transformation

Godfrey: Hitachi airHome 800 Installation Video With ESCO Institute

Groundwork Collaborative, Consumer Reports, and More Perfect Union: Same Cart, Different Price: Instacart’s Price Experiments Cost Families at Checkout

Idaho National Laboratory: Road to Advanced Nuclear: INL at the Heart of Nuclear Innovation

Irvine Ranch Water District: Lucy’s Lemonade Stand

Mount Sinai Health System: A Mount Sinai Video Series: Turning Complex Innovation Into Meaningful Storytelling

Office of Legacy Management: Radiation and You — Cloud Chamber

Philip Morris International: Forgotten Smoker

TDIndustries: The Good For You Healthy Hub at Jack Lowe Sr. Elementary

Tulane University: “On the Rise: Our Downtown” Video

University of Iowa Health Care: Breath by Breath: Living With Cystic Fibrosis

Yakima Chief Hops: Snowpack to Six-Pack: Part II

 

Best External Event Highlight or Recap Video

BrandSafway: Built For Los Angeles

Houston City College-HCCTV Media Productions: Fashion Fusion X

MarketPlace PHL: PHL Cheesesteak Week: Guinness World Record for “Longest Line of Cheesesteaks”

Pattern: Accelerate26 Recap

VyStar Credit Union: Good is Everywhere

 

Best Marketing Video

BAE Systems: Striker II

Brafton: Amphenol Alden Brand Overview Video

Fusion Academy: Hope is Calling

Munro Thompson Communications: Kitimat, B.C.: It’s Not For Everyone

Purdue University: Daydreaming at Purdue

Zephyr, an Informa Company: Zephyr Video Series

 

Best Public Affairs or Advocacy Video

Groundwork Collaborative, Consumer Reports, and More Perfect Union: Same Cart, Different Price: Instacart’s Price Experiments Cost Families at Checkout

Office of Legacy Management: Riverton’s AWSS Upgrade Project: A Partnership Between the Northern Arapaho Tribe and DOE LM

Philip Morris International: Forgotten Smoker

Southwest Gas: Southwest Gas Foundation BLUE Event: Freedom Park

Teneo: #AxeTheRacing Tax

 

Best Video Campaign Tied to Business or Reputational Results

Bell: Flight School Next: Master Aviator Series

Purdue University: This Is Where

Teneo: FedEx Investor Day 2026

VyStar Credit Union: Debt Payoff Challenge

Zephyr, an Informa Company: Zephyr Video Series

 

VIDEO CATEGORIES OPEN TO BOTH TRACKS

Best CSR / ESG / Purpose Video

Broward County Library Marketing, Communications & Publicity: Broward County Library 2025 Annual Report

Edelman: From Commitment to Culture: Edelman Global Citizenship Report 2025

Ownership Works: CoolIT’s Shared Success: 650 Employee-Owners Receive Average Payouts of $240,000

Yakima Chief Hops: Snowpack to Six-Pack: Part II

 

Best Low-Budget Video

Gesa Credit Union: Good To Be Here

Mercy: Healthcare Funding Cuts

SES: Transforming Africa’s Future Farmers With Satellite-enabled IoT

 

Best Multi-Part Video Campaign

Avista: Named Communities Investment Fund Digital Communications

Bell Textron: Starting Up: Peoria Public Safety and the Bell 505

Capital One: The Infinite Loop: Capital One’s WITx 2026 Video Campaign

Cincinnati Children’s: High Five

ERCOT: ERCOT Innovation Summit Event Videos

John Deere: Field Meals: Bringing Appreciation to America’s Farmers Through Multi-Part Storytelling

Mastercard: Mastercard Anatomy of a Scam

National Museum of the American Latino: Make History Together

Ownership Works: CoolIT’s Shared Success: 650 Employee-Owners Receive Average Payouts of $240,000

Renown Health: Renown Responds Series: Nurturing Minds and Building a Healthier Community, Together

Syngenta Crop Protection: Bringing Strategy to Life: Syngenta Crop Protection Employee Video Series

UT MD Anderson: Only Possible Here: Transforming Cancer Science Into Social-first Storytelling

 

Best Short-Form Video (Under 60 Seconds)

Augusta Influencer Rickey Jones, Augusta Engineering Department & Augusta Downtown Development Authority: Augusta Broad Street Improvement PSA

Groundwork Collaborative, Consumer Reports, and More Perfect Union: Same Cart, Different Price: Instacart’s Price Experiments Cost Families at Checkout

MarketPlace PHL: PHL Cheesesteak Week: Guinness World Record for “Longest Line of Cheesesteaks”

Mercy: Celebrating Lab Week

Northeastern University: Northeastern University Commencement 2026

 

Best Use of Animation or Motion Graphics

Generate:Biomedicines: This Is Generate

Pattern: Accelerate26 Opener

VyStar Credit Union: VyStar Hype Video

 

VISUAL DESIGN CATEGORIES (INTERNAL AND EXTERNAL)

AI – Use of

APCO Holdings: Core Values & APCO Marketing Team

Ernst & Young (EY US): Celebrating EY Superpowers

Xperi: Demystifying Advertising Jargon — With a Twist

 

Brand Identity/Visual System

Equitable Advisors: Brand Reveal Experience

Iowa Department of Education: School Nutrition Marketing Campaign

LLYC: Insigneo Strategic Brand Repositioning

Pattern: Accelerate26

Perficient: Different. For Real.

 

Internal Communications Design

Gordon Food Service: Gordon Food Service Everyone Is Important Employee Campaign

Integral: Integral and Estée Lauder Companies

O2B Early Education: Touchpoints Infographic: “Meaningful Connections”

O2B Early Education: Your First 90 Days

Texas Tech University Health Sciences Center: StatlineTV

 

Marketing Design

City of Hope: Hope Line

Equitable Advisors: Brand Reveal Experience

Equitable: Employee Benefits Superhero Campaign

Hitachi Vantara: Hitachi Vantara Integrated Brand Studio

O2B Early Education: Touchpoints Infographic: “Meaningful Connections”

Rhone: Rhone Commuter Campaign

Seattle Children’s Hospital: Be The Reason

Teneo: IHC House @ Davos

The University of Texas MD Anderson Cancer Center: Only Possible Here, The Campaign to End Cancer

 

Print & Publication Design

Chicago Community Loan Fund: The Power of Community Investment

City of Hope: Let’s Learn About Cancer

O2B Early Education: Your First 90 Days

SMACNA: MARCH/APRIL 2026 SMACNews

The American Board of Anesthesiology: ABA’s Resident Brochure

 

Social Media Design

Castle & Cooke Mortgage: Grow Time

SMACNA: 2026 National Careers in Trades Week

Smarty Social: Team Invisalign: Game Changers

 

Website Design

Brand Ave. Studios: Harms Buys Homes Website

Gregory

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