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Also: Grape-Nuts marks Women’s History Month by financially supporting female explorers.
Hello, communicators:
In honor of Women’s History Month, Grape-Nuts will award money to 10 female adventurers who are seeking support in their quests to explore Mount Everest and Antarctica.
The 125-year-old cereal brand has a history of working with explorers and adventurers. It sponsored Sir Admiral Byrd’s historic 1933 expedition to Antarctica, as well as Edmund Hillary and Sherpa Tenzing Norgay’s 1953 Mount Everest climb.
“Throughout history, Grape-Nuts has inspired modern-day pioneers to rise up and make history,” said Lauren Jamnick, Grape-Nuts’ associate brand manager. “One hundred and twenty-five years later, I’m thrilled to say that we’re still fueling adventures — and now we’re even breaking glass ceilings. We’re so proud to have fueled pioneering adventures from the likes of Sir Admiral Byrd in the past, but the opportunity to support female explorers as they take those first bold steps towards breaking new ground is truly an honor. Onwards and upwards!”
Grape-Nuts will award a total of $125,000 to female adventurers who are seeking financial support through GoFundMe.
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