The Institute for Public Relations, Ragan Communications, and the University of Florida are conducting a follow-up survey to their 2020 report, “The Career Path of a Social Media Professional.”
This wave of the survey investigates and illuminates the career path potential of social media professionals. It also sheds light on how social media is being managed, viewed and evaluated within organizations. Here are some highlights from our 2020 report.
We invite you to take this survey whether you’re in charge of social media for your company or are involved in some aspect of social media for a client. All responses will remain confidential.
As a thank-you for taking the survey, you’ll receive a copy of the full report, which promises to be chock-full of valuable data for benchmarking and budgeting purposes. The report will be shared on PR Daily and at upcoming PR Daily social media conference programming.