3 questions to ask before putting your CEO in front of the media during a crisis
In bad times, executives aren’t likely to perform better than they do in good times.
In bad times, executives aren’t likely to perform better than they do in good times.
Insights from the opening session at Ragan’s PR Daily Conference.
A playbook is mandatory.
Plus: Cruise line issues thorough statement after apparent hantavirus outbreak; GameStop tries to acquire eBay in surprise offer.
ShipStation used blogs, e-book to assist shipping partners with information.
Translating complex messages into clarity.
If your first indicator of a crisis is the media, it’s already too late.
How to respond during a crisis when the facts are fuzzy.
Thinking about crisis in high visibility moments.
Are you seeing reputational risks and opportunities early — or only once they hit the headlines?
Audiences aren’t always aware of pricing complexities.
Insights from industry professionals.
Your employees won’t ignore it. You shouldn’t either.
Are you prepared to communicate clearly when a crisis hits?
Handling these difficult situations can protect both people and reputation.