How real-time data helped Ford respond to high-stakes situations
Data from NewsWhip helped Ford in a time of crisis.
Data from NewsWhip helped Ford in a time of crisis.
Here are some ground rules for communicating layoffs in a kind way.
Here’s how they put their statement together.
It’s rarer than you think.
The case study is an excerpt from the PR Leadership Network’s exclusive report.
It’s an emergency response concept you can apply to your crisis comms.
Every organization will face a trust drought. The key is preparing now.
You’re ready for your own crisis — but are you ready for your competitors’?
Get to a first draft fast.
From the Battle of Kharkiv to managing communications for the Territorial Defense Forces of Kyiv, Volodymyr Dehtyarov is fighting for his country.
As usual, the work starts long before the crisis does.
The popular TV series rankled some with a bit of reverse psychology in its marketing. Here’s how PR could have helped.
Media monitoring helps you understand when you’re in the middle of a storm – and how to get out of it.
The agency was able to pitch news outlets about the star-studded telecast which raised around €1.2 million from 80 million viewers worldwide.
A crisis comms expert takes a look at how messaging was handled and mishandled after Will Smith disrupted the Oscars telecast.