Ragan Insider Corina Manea
Why working for a small agency is good for your career
Starting your career in a small firm can do wonders. Here are some of the big benefits.
Media Relations
Ragan Insider Heidi Myers
Navigating the changing world of media relations
As PR pros’ responsibilities expand, so does their need to adapt to technology and social media. How can you align updated tech skills with story pitching and placement? Consider this advice.
Ragan Insider Shel Holtz
How and why plain text is making a comeback—via chatbots
The text-messaging technology could be the basis for micro-journalism on a macro scale, with significant manifestations for PR pros, marketers and internal communicators, as well.
Ragan Insider Beki Winchel
Taking a stand: What brand managers should know
Many are still reeling from shootings in Dallas and other U.S. cities that took place last week. For those wanting to respond, here’s advice.
Ragan Insider Matt Kirdahy
6 storytelling lessons from superheroes
Tales from Superman, Batman, Spider-Man and other comic-book characters incite passion among readers and turn followers into ambassadors. Here’s how you can do the same.
Ragan Insider Michael A. Monahan
How much should you spend on PR?
If you’re thinking of hiring a PR agency, it might help to know what bigger and smaller companies pay for content marketing, digital marketing, and other hybrid PR-marketing services. Here are the numbers.
Ragan Insider PR Daily Staff
The 5 most popular stories on PR Daily this week
This week, readers were interested in content marketing tips and recipes, served with a side of nostalgia, thanks to Crystal Pepsi and ‘The Oregon Trail.’
Ragan Insider Susan Young
Apple’s new health app will allow iOS 10 users to register as organ donors
While consumer use of smartphones for health purposes booms, Apple will soon update its iPhone app to encourage organ and tissue donations.
Ragan Insider Bruce Kennedy
4 reasons why PR and SEO must work together
Improved relations with your target audiences and better website rankings have more in common than you think. Here’s why—and how—PR pros should combine these two campaigns.
Ragan Insider Kevin Allen
Hostess goes public, rebrands
The iconic bakery brand is rebuilding—and reestablishing its image. Here’s how the news was communicated and what execs hope to achieve.
Ragan Insider PR Daily Staff
The only workshop internal communicators need
Audit your communications, create a strategic plan and energize your content in one day.
Ragan Insider Roger Mecca
Advice for PR grads: Neaten thyself up a bit
If you show up on Skype for a job interview in PJs, bed-blanket fuzz balls nestled in your curly brown locks, you may be a tad too casual, even for the hip PR firm you want to hire you.
Ragan Insider Russell Working
How a hospital’s PR team responded to a fundraiser frenzy
The annual Big Slick brings famous names home to raise money for Children’s Mercy Kansas City. How does the organization digitally manage the news and social media storm?
Ragan Insider Cathy Hackl
4 ways PR pros can use virtual reality
The growing technology promises to be the most powerful communications tool yet. Here’s how you can use it to immerse your consumers in your organization’s stories.
Ragan Insider Meghan Somers
PR for startups: How to toot your own horn
You’re a startup. You’ve got a great story to tell about how you went ‘over the top’ in your hidebound industry and shocked everyone. Should you be doing your own PR?
