Australian firm creates glossary of ‘PR speak’
Many PR pros use acronyms or other shorthand terms. This list can help new communicators understand and assimilate.
Many PR pros use acronyms or other shorthand terms. This list can help new communicators understand and assimilate.
The theme park has been facing growing criticism over the captivity and treatment of its marine animals, especially its killer whales. Today, it announced historic changes.
What can public relations teams learn about the industry from a few thousand tech, music and film enthusiasts at Austin’s interactive event? Lots, it turns out.
Public relations is much more than a nine-to-five job, but most of us wouldn’t change a thing. Here are tactics and behaviors that pop up spontaneously outside our cubicles and after client meetings.
What are you waiting for? The April 15 final extended deadline will be here in a dead tie with Tax Day. Drop what you’re doing. Enter for your chance to be named the best in media relations.
Simply rattling off your job title and a few credentials won’t get you that longed-for networking connection. Follow this guidance.
We know there is more great work to be seen—and judged. That’s why we’ve extended the deadline for our Health Care PR & Marketing Awards. You have until April 20.
Whether you’re media training clients or are preparing for an interview yourself, here’s a checklist of what communicators should do to ace the interaction.
We’re still waiting to see the best work in digital PR and social media, but the final deadline looms. Why are you waiting to be recognized? Enter by March 16.
This week, readers learned about the best ways to reach Generation Z, skills PR pros should possess, this year’s top digital marketing trends and more.
Many fans will gather to fill out their brackets and cheer for their basketball teams as they vie for the NCAA championship title. Here’s how communication efforts mirror the action on the court.
Citing declining profits and ‘unsustainable promotions,’ the company’s chief said the store closings are part of a restructuring effort.
Using online platforms to contact journalists has become common for many media relations pros. Adopt this executive’s tips to perfect your approach.
Wade into a half-dozen of these brief yet insightful presentations to advance your career and make life in general more satisfying.
Selecting a firm to handle your communications can be stressful, not to mention expensive. Here are elements that can make your investment worth it.