Brian Pittman
3 SEO tips to increase your Google rank
Stop worrying about Google’s BERT update. Here’s how to increase your reach.
Writing & Editing
Beki Winchel
Golden Globes goes vegan, Little Caesars partners with DoorDash, and Landry’s addresses a data breach
Also: Why ‘thought leadership’ is a powerful strategy and not just jargon, comedian’s Facebook donation rakes in money to fight Australia wildfires, and more.
Ali Hale
10 tips to improve your writing and ignite creativity
To get the words flowing, try starting at the end. You might also use a prompt, rewrite a classic, or craft a poem based on fodder from your spam folder.
Beki Winchel
Pepsi’s new catchphrase, TikTok’s transparency report, and the best times to post on social media
Also: Amazon employees lash out at company policy restricting climate change protests, secrets to making a splash with Facebook videos, PR pros and lunchtime, and more.
Beki Winchel
Mattel introduces American Girl with hearing loss, U-Haul shuns new hires who use nicotine, and Spotify bans political ads
Also: California’s Consumer Privacy Act starts, workplace distractions take a toll on employees, Muscle Milk aims to reward year-round fitness fans, and more.
Sue Horner
Flabby writing? Try these 7 tips for toning and trimming text
Editing makes the difference between fluid, easily digestible content and an arduous slog for your readers. Consider these tactics next time you edit other’s copy—or your own.
PR Daily Staff
PR Daily top stories of 2019: Nos. 1–10
It’s New Year’s Eve, and we’ve come to the end of our rundown of the top stories from the past year. Here’s the top 10 stories that thrilled readers over the last 52 weeks.
PR Daily Staff
PR Daily’s top stories of 2019: Nos. 11–20
The new year will be upon is before we know it. Before we jump back into our workaday world, we have just two more chances to consider our favorite stories from the waning year.
Mark Nichol
The origins and meanings of 15 common military terms
Did you know that ‘host’ and ‘hostile’ have the same derivation? Check out how such terms as ‘corps,’ ‘platoon,’ ‘detail’ and ‘echelon’ came into being—and infiltrated the vernacular.
Brendan Gannon
Infographic: The power of print media
Many think the rise of digital platforms have brought about the death of printed publications, but this guide argues you shouldn’t ignore traditional outlets. Consider these insights.
Robby Brumberg
Infographic: How to write irresistible headlines, from A-Z
Read on for an alphabet’s worth of tips to craft zippy, snappy, satisfying story-toppers.
Jessica Lawlor
10 books every PR pro should read
Out of the hundreds of books professing unique knowledge of the PR industry, only a handful are truly worth exploring. Here are some titles that warrant a second look.
Daphne Gray-Grant
13 methods for achieving your writing goals
The writer’s workweek and overall career arc can seem nebulous, so adding structure—as well as identifying clear objectives—can help you set your course and stick to it.
Michael Moser
Use these 41 words to go beyond just ‘good’
To keep your readers engaged, use more precise, descriptive terms such as ‘breathtaking,’ ‘dazzling’ and ‘magnificent.’
PR Daily Staff
PR Daily’s top stories of 2019: Nos. 31–40
It’s time to look at the trends and themes that captured readers’ imaginations this year. Here are some of the stories that made a profound impact.
