Writing & Editing

Toni Harrison

5 racially offensive phrases PR pros must delete from their vocabulary

Here are some options you can use in their place.

Beki Winchel

Ben & Jerrys, Eddie Bauer join Facebook boycott, Google employees urge company to stop selling to police, and GNC might close 1,200 locations

Also: Google reveals rising search trends for small business support, a social media manager’s relatable frustration over current crises, WFH risks to avoid, and more.

Ragan Insider | Ted Kitterman

How communicators can push for change on racial inequality

Though you might not have the power to hire new team members or undertake other action, forcing leaders to be accountable can help your organization find its way.

Beki Winchel

NASCAR unites behind Bubba Wallace, tech speaks out against immigration visa freeze, and AP Stylebook capitalizes ‘Black’

Also: Google adds ‘fact check’ label to images, 78% of sentiment around Pride Month content is positive, Ben & Jerry’s explains ‘defund the police’ with ice cream image, and more.

Beki Winchel

Snap says ‘sorry’ for Juneteenth filter, AMC to require face coverings after all, and Patagonia joins Facebook boycott

Also: Dreyer’s to rebrand its Eskimo Pies, Upwork reports that hiring managers are turning to freelancers during COVID-19, Netflix announces ‘The Witcher’ with a poem, and more.

Ted Kitterman

How comms services providers see the future of communications

We asked our community of vendors and agencies how they see the future of the PR world after COVID-19. Here’s what they predict.

Eric Goldschein

8 digital tools to streamline the writer’s workday

From the writing itself to collaborating on text to blocking out distractions, these programs and apps can help communicators tackle the most vital—and often most daunting—of their duties.

Richard Lorenzen

How to get more PR value from surveys

Journalists are ravenous for research figures. By having proprietary data to share, you can find media coverage that would have been elusive otherwise. Here’s how.

Ted Kitterman

Business leaders honor Juneteenth amid renewed conversation around race

While some organizations like Twitter and Slack gave employees the day off to mark the end of slavery in the U.S., others like Amazon encouraged workers to use the day at work for education and reflection.

Ted Kitterman

Adidas rejects employee claims on diversity, employee welfare tops ranks of reopening concerns, Publix stays the course on BLM attire, and more

Also: Cream of Wheat and Lloyd’s of London address racist past, Orlando International Airport sets the record straight on Twitter, when PR pros plan to return to the office, and more.

Beki Winchel

Quaker Oats to rebrand Aunt Jemima, PepsiCo offers plan to support racial equality, and HSBC, Hilton and AT&T announce layoffs

Also: Amazon encourages employees to reflect on Juneteenth, Facebook launches largest voting effort in history, younger users turning to Instagram for COVID-19 news, and more.

Rob Reinalda

How the PR industry has changed in the past 25 years

Ragan Hall of Fame honoree Philip A. Nardone looks back on his career, key personal decisions, the struggle of operating in a pandemic, and his favorite myth to bust.

Dorothy Crenshaw

7 timeless tactics to mitigate PR crisis damage

Strategize around your dealbreakers, plan for the worst, and learn how to apologize.

Beki Winchel

Instagram vows to eliminate racial bias, Shake Shack responds to police officer poisonings, and airlines crack down on face mask policies

Also: Verizon Media outlines three parts of embracing diversity and inclusion, Target observes ‘Juneteenth,’ why SEO can help your brand’s visibility and traffic, and more.