Involve’s Kim Markus shares why it’s essential to focus on the ‘human element’

For Kim Markus, this is a moment of opportunity.

The PR pro is taking from the past year what she calls “COVID clarity” and says there has never been a better time to be in communications. She caught up with us to share her takeaways form the last year and how she sees the future of the profession as part of our “Day in the Life” series.

1. What’s the first thing you do every day when you wake up?

Markus: I am a true creature of habit. Each morning I wake up, make coffee, feed our two dogs and then do a little bit of yoga to help my mind and body get ready for the rest of the day.

2. Who is the most important person you talk to every day?

Markus: My husband. Early on in our relationship, we agreed that every night we’d have dinner at the kitchen table. It didn’t matter how long or tiring the day was, or how badly one of us may have wanted to mindlessly zone out in front of the T.V., we’d take the time to gather at our table and check in with each other.

3. When do you plan to go back into the office? Do you want to go back?