Report: 21% of comms roles across all organizations have diverse representation

A new report shows how companies must still make big changes to bring substantive diversity to leadership and executive roles in the PR industry.

Ragan Insider Premium Content
Ragan Insider Content

After a public reckoning on racial diversity, equity and inclusion in the last year, what progress has been made?

Any real gains in representation in the PR and communications industry first requires an accurate accounting. How diverse is the industry and its leaders? By tracking data over time, the numbers will show whether policies put in place after the death of George Floyd and the many conversations of 2020 are having an impact.

The Diversity Action Alliance (DAA), a coalition of public relations and communications leaders/organizations, has put out a report to benchmark the diversity currently represented in the industry.

To start, the industry is 78% white with only 21% reporting a diverse heritage or ethnic identity.

(Image via)

Unsurprisingly, the numbers are even more stark when looking at the diversity of top leaders:

(Image via)

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.