4 reputation management questions worth asking
Brand reputations can be damaged faster than ever. It’s worth being prepared for the crisis.
Brand reputations can be damaged faster than ever. It’s worth being prepared for the crisis.
The bank’s high-ups continue to say tax-dodging practices were ‘unacceptable.’
Organizations that have a CEO on social media attract more business, double their marketing power and seem more personable to customers.
Are you seeing your blog posts showing up elsewhere on the Web, without your permission? Try these tactics.
The company, whose umbrella also includes Marshalls and HomeGoods, appears to be following in the footsteps of Walmart.
PR pros should take a note from their marketing counterparts when pitching to a publication.
Unlike McDonald’s ‘pay with lovin” promotion, JetBlue isn’t heavily promoting its free-flights campaign, called Flying it Forward.
This week’s featured listings highlight the best companies and cities for those seeking internships.
Making little changes to your posts, such as adding a description or hashtags, can bump up users’ engagement with your brand. Give these tactics a try.
After escalators in Stockholm’s subway stopped working, a marketing stunt sought to give Swedish travelers a break from climbing the stairs.
If these PR veterans knew what they know now in their youth, they maybe would have avoided these mistakes.
The anchor called Penn State University students ‘pitiful’ when an alum sent him a link to a story about students raising more than $13 million for a pediatric cancer charity.
Communicators can glean insights from the star-studded affair.
The social media platforms announced measures to cut down on spammy content, but the changes could affect video marketers.
Though small business leaders and entrepreneurs can always benefit from seasoned PR pros, this guide can start you on the road to getting your news in print.