Ragan Insider PR Daily Staff
Make your website the essential stop for content
Want to become the primary source of information in your industry? Attend our FREE webinar.
Archive for November, 2016
Ragan Insider Kevin Allen
Facebook responds to backlash over ethic affinity marketing tool
The social media company has taken significant flack over a new marketing tool. Here’s how execs responded as well as insight from Mark Zuckerberg about news-related content.
Ragan Insider Tim O'Brien
Why it’s wrong to solicit questions before a media interview
More and more, PR pros seek an advantage by scripting the exchange. That might seem like a good idea, but it could damage your credibility and cost you future access.
Ragan Insider Kevin Allen
AdultFriendFinder suffers year’s largest data breach
Users of the platform—along with its parent company’s other adult sites—had their email addresses, passwords and more exposed recently.
Ragan Insider Laura Rankin
5 ways PR pros can flourish in a virtual career
Technological advancements have made many remote jobs available to, but those who are self-starters excel. Here’s how you can come out on top.
Ragan Insider Kevin Allen
How PR pros can create powerful blog posts
If you’re not getting the views you’d like on your organization’s blog, there are steps you can take to make your content more appealing. Here’s the anatomy of a stellar article.
Ragan Insider Beki Winchel
American Apparel files for bankruptcy—again
The company’s chairman calls it ‘the best strategic move forward.’ Gildan Activewear has offered to buy some of the beleaguered retailer’s assets.
Ragan Insider Dorothy Crenshaw
Hearing between the lines of what clients say
A tongue-in-cheek list of common client statements and what they mean if you listen between the lines.
Ragan Insider Russell Working
Grubhub faces PR blowback after CEO’s anti-Trump email
After seeming to ask pro-Trump employees to resign, Matt Maloney walks back his ‘misconstrued’ statement. Are there lessons for consumer brands in contentious times?
Ragan Insider Deidre Breakenridge
How an effective PR strategy can boost your brand
Brand loyalty, meaningful engagement and increased awareness are only a few ways that public relations can improve your brand’s reach. Here’s more.
Ragan Insider Kevin Allen
LinkedIn introduces direct messaging feature
Marketers who use the networking website to target potential customers should consider LinkedIn’s latest offering. Here’s how it works.
Ragan Insider Jane Callahan
How to land media coverage in quiet times for your business
Those fallow periods hit every organization, yet clever marketers—yes, you—can craft timely or evergreen op-eds, mine internal storylines or tap into local and trade outlets. Try these ideas.
Ragan Insider PR Daily Staff
Do you stand out? Find out: Enter the Ace Awards
Don’t be shy! We want to know why you, your team or your agency is the best in the business. This is your chance to speak up about your stand-out work. Enter the individual, in-house and agency divisions of the Ace Awards by Nov. 16.
Ragan Insider Natalie Petersen
3 reasons you should watch TV reruns
Binge-watching your favorite shows can be a source of inspiration for social media and PR pros.
Ragan Insider PR Daily Staff
The 5 most popular stories on PR Daily this week
This week, readers were interested in Movember marketing tips, social media measurement tactics, buzzwords, successful content crafting approaches and more.
