Announcing PR Daily’s 2017 Media Relations Awards finalists
Check out this year’s most impressive campaigns.
Check out this year’s most impressive campaigns.
Many health care marketers view content as a powerful engagement tactic, but many struggle to measure effectiveness and to create consistently high-quality articles and videos.
Most producers are bombarded with hundreds of pitches per day, so what does it take to make yours stand out? Consider these strategies for a successful TV pitch.
The resignations come after the publication took down the published piece and issued an apology. CNN says the editorial process wasn’t followed as it should have been.
The number of people who see (or who might have seen) your message is irrelevant when it comes to gauging PR success.
‘Harry Potter and the Philosopher’s Stone’ is celebrating its 20th anniversary. Here’s what communicators can take away from characters of J.K. Rowling’s popular series.
Keeping pace with technology’s breakneck pace and getting a jump on what’s next can help you craft a better, smarter communications budget.
The auto parts maker will be bought out by competitor Key Safety Systems. A company chairman apologized to reporters for ‘caus[ing] troubles for [its] supporters.’
What does it take to sell yourself as brand rep for a household name? Tirelessness, imagination, thinking about your target brand every minute, endless, deep brand research. That’s just the start.
Practice pitching these top journalists and bloggers at the PR Now & Next Conference.
Preparation is crucial. That entails identifying your audience, proper rehearsal techniques and working out strong starts and finishes.
Organizations seem aware of trends, but many are opting not to invest in, integrate and standardize emerging communications platforms.
This week, readers were interested in tips for a successful social media strategy, how to write the perfect press release, social media marketing mishaps to avoid, and more.
Join Ragan’s executive editor for a FREE webinar that will help any writer communicate better.
The Fort Worth office’s director said he hopes his efforts ‘reach a much broader audience of individuals who could be potential victims someday.’