13 tips for creating and pitching contributed content
Looking to contribute some content to a blog or website, perhaps to promote your brand? These tips will help get you into editors’ good graces.
Looking to contribute some content to a blog or website, perhaps to promote your brand? These tips will help get you into editors’ good graces.
It can be hard to know whether it’s OK to jump in, or best to stay silent. This writer is looking for your input.
Sometimes clients expect too much. Sometimes expectations aren’t clear. Other times, there’s just no news.
The company has finally reached a settlement with Gulf coast states, five years after the Deepwater Horizon spill, but will its reputation ever recover?
Having trouble writing compelling lead sentences? Perhaps the Bard can serve up some inspiration.
Use these resources to make use of the short time you have for the items on your daily to-do list.
Editors don’t have much time to sift through the dozens of pitches they receive. Here are some ways to make sure yours is an attention-grabber.
Brand managers can reach wider audiences by pitching to or partnering with top bloggers. Here are three tactics for expanding your influencer program.
These easy, quick exercises and helpful habits can improve your writing exponentially.
It’s about more than simply putting together a few blog posts. Curate, repurpose and do audits to come up with the best mix.
Sometimes, even though it seems like you’re being crystal clear that you’re not interested, someone looking to sell a product or idea will just keep emailing.
These tips will help you navigate the rocky road of less-than-ideal business relationships.
Some visual flair, consistency of message and a group effort can all contribute to a successful social media effort built around a holiday.
New research from Social@Ogilvy and SurveyMonkey found that more social media users are engaging with brands, and they’re demanding more, too.
As the fallout from the Supreme Court decision settles, politicians and medical entities must make explanations of ‘Obamacare’ easier for their audiences to understand.