IHOP reminds consumers of its burgers by calling them ‘pancakes’
The restaurant chain introduced new and limited-time menu items, one featuring a flapjack in between meat patties. Its marketing messages are even wackier.
The restaurant chain introduced new and limited-time menu items, one featuring a flapjack in between meat patties. Its marketing messages are even wackier.
Some industry insiders say the press release is dead, but others believe it still has its place in your media relations efforts. Here’s how to get the most out of this old school tactic.
The retailer’s team in Brazil teamed up with an agency to game the free online resource so marketing images would show up first in Google Image search results. Backlash came swiftly.
This week, readers were interested in the origins of military terms, building brand loyalty through content marketing, PR pros fears, and more.
Are you an interrupter or a story topper? Do you suffer from listening intolerance? Kick these irksome habits to salvage your reputation and credibility.
Share your best work with PR Daily’s 2019 Health Care PR & Marketing Awards. Enter by the extended deadline on June 7.
The video shows a father teaching his transgender son how to shave, a message that’s warmed the hearts of many online. The ad follows its campaign about toxic masculinity earlier this year.
Along with the trends toward tiny houses and craft beers, there is a growing affinity for boutique public relations firms, the author writes. He outlines his rationale for such a shift.
Where are the top metro areas for creatives to find exciting work without having to pinch pennies? Find out, and then browse our roundup of current job openings.
Making your agency turn a profit requires knowing what you are good at, and what jobs you should send to someone else. Here’s how to know when to say “no.”
Enter this year’s Health Care PR & Marketing Awards.
Marketers are always looking for ways to engage potential consumers and build a relationship with new audiences. Here’s how this approach can help you achieve your most ambitious goals.
Enter PR Daily’s 2019 Corporate Social Responsibility Awards. Don’t miss the late submission deadline on May 31.
When you’re struggling to find the right words, sometimes it helps to think outside the box. Here are some ways to unblock your creative flow.
Blogs connect your community hospital with the online health care community. You need to establish a plan and a niche to expand your hospital’s presence on the Web.