Ragan Insider PR Daily Staff
Announcing PR Daily’s 2018 Media Relations Awards
Tell us how you told and sold a story about your organization, executives or products. Enter by March 9 to save $50.
Media Relations
Ragan Insider Emile Lee
How to be the right kind of ‘edgy’ in your PR campaign
PR pros are constantly looking for an edge to lift their message above the competition, but some risks aren’t worth taking. Here’s how to know whether to take the plunge.
Ragan Insider Ted Kitterman
Dunkin’ Donuts ditches foam cups, grabs big media buzz
The chain announces it will switch to more sustainable paper vessels, and the news was greeted with much fanfare on social media—and a slew of coverage.
Ragan Insider Beki Winchel
Gerber grabs kudos with first ever ‘Gerber baby’ with Down syndrome
The company’s chief executive said the 1-year-old’s ‘winning smile and joyful expression won [their] hearts this year.’ Consumers were also enamored with the toddler—and the decision.
Ragan Insider Kelly Allison
Follow these TED Talk techniques for a killer presentation
Engaging your audience can be less challenging if you approach your topic from a unique angle, keep the audience’s needs in mind and remember that stories land better than arid data.
Ragan Insider Brendan Gannon
30 jobs in the PR and marketing world
Asking questions during an interview is a terrific way to position yourself as the ideal candidate for a role, but when is the best time to ask them? Hint: It’s not only as you’re wrapping up.
Ragan Insider Philip A. Nardone Jr.
Why agencies should consider a dedicated vice president model
Every CEO wants to bring in more revenue, but the secret to boosting the bottom line could be to invest more heavily in your agency’s most valuable asset: your employees.
Ragan Insider PR Daily Staff
Tell great social stories in a snap
We want to know about your social media successes. Enter PR Daily’s 2018 Digital PR & Social Media Awards by Feb. 14 and save $50.
Ragan Insider Carlin Twedt
What are the best cities for PR pros to maximize their earning potential?
PR is on a growth spurt, and industry salaries prove it. Some cities are seeing bigger dividends than other, attracting talent and competition.
Ragan Insider Ted Kitterman
Infographic: How quick keys make easy work of social media tasks
Though gamers and hackers might tickle their keyboards like a Steinway piano, PR pros aren’t always so tech savvy. Here are some shortcuts to help you eliminate keystrokes.
Ragan Insider Ted Kitterman
Elon Musk scores 2-for-1 PR win in SpaceX launch
By putting a Tesla roadster in the payload of the Falcon Heavy rocket launch, the entrepreneur vaulted his flailing car company into the solar system—and marketing history.
Ragan Insider Emily Sidley
Marketing lessons from four iconic campaigns and visionaries
To inspire, involve and uplift your audience, take a page from the playbooks of P.T. Barnum, De Beers and Red Bull.
Ragan Insider Rebecca Renfroe
How much should you pay for an Instagram post?
Influencer marketing is a hot trend in many industries, but some might wonder just what they are getting for their money—and if it’s worth it.
Ragan Insider Greg Surber
Should communicators who are bound by FOIA avoid Snapchat?
While disappearing communiqués are all the rage among young audiences, public institutions targeting these demographics should heed the letter of the law.
Ragan Insider Sara Rude
Why mentorship is a better tactic than decrying millennial shortcomings
The generational difference might be an easier scapegoat, but PR veterans intent on dismissing an entire demographic of young communicators are missing an important opportunity.
