Evoke Kyne’s Sarah Cooper Welty on being sincere, personal in 2021

What makes you hopeful for the future here at the beginning of a new year?

For some it might be a chance to build new relationships or launch new products and services. Others are excited for the COVID-19 vaccines to do their work—or maybe just to leave the year 2020 in the dustbin of history.

What gives hope to Sarah Cooper Welty, senior vice president at Evoke Kyne, says her silver lining from 2020 is how many are going to embrace transparency and clear communication after their experience with months of a global pandemic.

Here’s what she had to say when we caught up with her for our latest in the “Day in the Life” series:

1. How much coffee do you drink during a day?

Welty: Most days just one 8 oz. cup. I love coffee and wish I could drink more, but it makes me too jittery.

2. Who is the most important person you talk to every day?

Welty: My husband and son. I am so grateful that I have both of them, especially with the challenges 2020 has presented. My mom is definitely a close second. While I don’t talk to her every day, I talk to her frequently. She is my rock.

3. How much of your day is spent on Zoom calls?