Ragan Insider Laura Hale Brockway
13 quotations that describe the writer’s craft
See whether you relate to these wordsmiths’ observations about creating and publishing their works.
Ragan Insider Beki Winchel
3 lessons from Donna Karan’s gaffe and tepid apology
Backlash was swift after the fashion icon—when asked about sexual harassment generally and Harvey Weinstein specifically—said women might be ‘asking for it.’ Her mea culpa didn’t help.
Ragan Insider Kevin Allen
Mensa offers to hold Trump-Tillerson IQ showdown
The nonprofit organization of high-IQ holders jumped at the chance to grab headlines after the president joked that his test results would be higher than the secretary of state’s.
Ragan Insider Brendan Gannon
30 jobs in the PR and marketing world
Help ensure that consumers never have to eat at another subpar restaurant with this week’s featured position. Plus, check out our roundup of career opportunities.
Ragan Insider PR Daily Staff
The PR Daily Awards got a makeover for 2017
PR is an ever-changing industry, and our program aim to reflect that. Ragan’s 2017 PR Daily Awards features 13 new categories—in addition to all the old favorites. Save $50 when you enter by Friday, Oct. 13.
Ragan Insider Nicole Fallon
Pitch rejected? Try these 3 alternative approaches
Your client craves media coverage, but no outlets will bite at your initial offering. Explore other options for repositioning the story or offering specialized expertise.
Ragan Insider Kevin Allen
How PR pros can cozy up to consumers
The better you know the people who like your organization and purchase your products and services, the better you can boost their loyalty and increase your ROI. Consider these insights.
Ragan Insider Jennifer Jones-Mitchell
Well-known retailers reveal their favorite online platforms
Every organization has its own approach to posting on social media. For a few successful brands, however, there is one key to online engagement: Pick one platform. Here’s more.
Ragan Insider Ted Kitterman
Why some breast cancer ‘awareness’ campaigns are getting flak
Marketers are reevaluating their efforts amid backlash over reports some organizations selling ‘pink ribbon’ merchandise have skimped on relaying the proceeds to research and treatment.
Ragan Insider Justine Figueroa
The secret to powerful videos? Create an emotional connection
Drop the corporate jargon, get personal and get creative. It worked for these organizations.
Ragan Insider Beki Winchel
Carl’s Jr. courting consumers (and maybe Amazon) with Twitter spree
The fast-food chain is tweeting ideas to the e-commerce giant every hour. The move has garnered headlines, but the platform’s users are skeptical.
Ragan Insider Blair Nicole
7 ways PR pros can manage client expectations
Setting and maintaining reasonable goals is a necessity for public relations agencies to grow and decrease turnover. These tips can help.
Ragan Insider Kevin Allen, Beki Winchel
Dove apologizes after consumers slam ad for being racist
The company said it ‘missed the mark’ and took down the post which many said was insensitive. Others, however, said they couldn’t find offense with the marketing spot.
Ragan Insider Dan Hinmon
4 steps to reduce a hospital social media crisis
Is your social media policy easy to understand?
Ragan Insider PR Daily Staff
Does your organization represent the future of intranet innovation?
How are you creating a digital workspace that’s personal, functional and fast? Enter Ragan’s 2017 Intranet Awards. The final extended deadline is Wednesday, Oct. 11.
