Rumors driving you nuts? Set the record straight—for $1,000 a year
A new website called IConnect gives you a place to correct rumors, misinformation, and flat-out lies. But it’ll cost you.
A new website called IConnect gives you a place to correct rumors, misinformation, and flat-out lies. But it’ll cost you.
The VP’s communications director sent Orlando Sentinel writer Scott Powers a note that said, ‘You have our sincere apologies.’
At South By Southwest, Edelman Digital’s David Armano and eBay’s chief blogger Richard Brewer-Hay led a discussion titled, ‘Why PR’s future May Not Look Like PR.’ Here’s what you missed.
For better success, measure these three aspects of your brand’s Facebook page.
The first woman on a national political ticket left a lasting impact on PR—in 1984 she quashed negative press by holding a two-hour press conference.
This subscription-based tool knocks the socks off any blog directory; it optimizes blogger outreach to help you save time and money. You can’t afford to miss this one.
A new study says they’re not all they’re cracked up to be. For instance, 44 percent of consumers said they’ve had a negative experience with loyalty programs.
And by that we mean in a senior communications role at the company—not the kind you write on your friends’ walls.
The website 24/7 Wall St. calls into question the methodologies of the top brand valuation companies.
The Consumerist blog published a screen shot from Comcast’s intranet urging employees to vote ‘multiple’ times in a contest to determine America’s worst company.
The Federal Trade Commission took decisive action against a company that paid affiliate marketers to write positive reviews of its product.
Got a journalism background and the ability to work independently? If so, the popular service wants you.
Instead, focus on publishing irresistible content on your Twitter feed and engaging one on one with your followers. That way your brand won’t be seen as a spammer.
Rob Pegoraro didn’t name any names, but he did highlight an embarrassing error on the part of a PR professional—and shared it with his 6,500 Twitter followers.
This is a big deal in the world of big-box retail. Target snobs, unite!