The brand recently disclosed how much it’s spending on healthcare research. It received criticism for funding a group that downplayed soda’s role in obesity.
There are many opportunities for communications pros to flex their muscles and climb the ladder at PR firms or in organizations, but is that opening the right fit for you? Here’s what you should consider.
Here are editing tips every writer can use to de-gunk copy, essays, even emails.
Several additional publishers will now share content directly through the social network, and the photo-sharing app’s community now numbers 400 million.
Learn how to captivate journalists, employees and top managers through infographics at this one-day workshop.
Are the eyes in your audience busily trying to read all those words you’ve jammed into your slides or, worse yet, glazing over? Here’s help in overcoming those blunders.
The marketing effort includes 21 nicknames (some insulting) that describe people when they get hungry.
Eastern Virginia Medical School used the hashtags #Felinethropy and #GiveRightMeow to great success.
The new feature helps reporters sift through Facebook and Instagram content to find stories, and highlights the importance of using social media for brand journalism.
Communicators must sharpen their skills and embrace continuing education to stay ahead of the game. Here’s how you can advance your career through online courses.
Check out these digital shows for communication, marketing and social media insights that can increase your knowledge and enhance your efforts.
The GOP front-runner and his team handled a deluge of negativity in his latest social media foray by answering a dozen friendly questions and ignoring the flak. Did they pull it off?
Presuming your targeted reporters and producers respond at all, their replies generally fall into one of these categories. How many of these have you gotten in the past week?
Grabbing the attention of an editor requires a keen awareness of your environment and a deft, personal touch.
The brand’s executive issued a statement on Sunday in response to a recall of 500,000 vehicles. The carmaker used technology to purposely skirt emissions tests.
