Many social media platforms are introducing new tools that give users a filtered look at news and current events. Brands can take advantage, too.
Business2Community gathered the most important findings for marketers and PR pros.
Marketers, PR pros and other communicators can do better than the Magic 8-Ball. Here’s how to cultivate information and use it to your competitive advantage.
This week’s featured listing gives one PR or marketing pro the opportunity to work for UNICEF.
Everybody’s talking about storytelling and corporate narrative. Here is a how-to on conveying your compelling narrative, with case studies from Intel, Fiat Chrysler and other leaders.
A company spokeswoman said the increase would affect fewer than 20 percent of customers. The announcement comes as other brands are slashing coffee prices.
Use these resources to make use of the short time you have for the items on your daily to-do list.
Develop greater reach and results with the help of content marketing experts at LinkedIn this July.
Luckily, the founders had their plans in order, but a communication mishap here or there could have meant disaster.
Brand managers can reach wider audiences by pitching to or partnering with top bloggers. Here are three tactics for expanding your influencer program.
One successful candidate could manage social media content for shows such as ‘The Americans’ and ‘Sons of Anarchy’ through this week’s featured listing.
Join us at LinkedIn HQ this July to hear content marketing strategies from leading organizations.
It’s about more than simply putting together a few blog posts. Curate, repurpose and do audits to come up with the best mix.
Companies from Fandango to Land Rover are offering digital rewards and downloads targeted to customers’ interests. Bonus: Customers willingly provide you their data.
The brands faced scrutiny recently for incorrect product labels. Some claim it’s false advertising.
