Many industry pros will tell you they have all the answers, but uncertainty is a persistent factor in the game. From storytelling to networking advice, here are a handful of tips to bank on.
When is a journalist on deadline? Always. That’s why phoning in a new story idea out of the blue is largely frowned upon. In certain cases, it’s OK, though. Here are the exceptions to the rule.
The way it handled its online outreach during the Republican National Convention can be a guide for community managers.
PR Daily’s Corporate Social Responsibility Awards’ 18 categories cover engagement and communications, social impact and business practices. Everybody talks about “making a difference.” Companies and organizations walk that talk. We need to know. The final extended deadline is August 10. Enter today.
This PR agency exec plumps for his method of measuring branding campaigns, arguing that his method analyzes big branding data more comprehensively and accurately.
In a recent letter to employees, Marissa Mayer painted a positive outlook on the $4.8B deal.
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Even if you have a fantastic product or service, your communications efforts will fall flat without the proper statements. Here’s how you can readjust if yours isn’t working out.
This week, readers were interested in marketing tips and tricks, especially in terms of reaching millennials, automating their efforts and taking part in the Pokemon Go craze.
In the midst of a sexual harassment lawsuit, the media outfit has decided to draw a close to its relationship with the chairman. Here’s how the ‘retirement’ was communicated.
If your campaigns could stand to have more creativity, heart and soul, pay attention to these insights from the magical brand’s movies.
Tenet Partners recently revealed its list of top organizations, which include Coca-Cola, Apple and American Express. Here’s how brands fared—for better and for worse.
The best PR clients manage their outsize expectations and resist their impulses to DIY. If you want stronger relationships with your PR agency or your PR client, heed this advice.
Are you committing these blunders? Correct them! Become a key decision maker.
The rum brand is petitioning for the presidential age requirement to be lowered, some say that it’s ‘pandering to millennials.’
