A recent study showed public relations experts are woefully behind the times in terms of digital media efforts. Here’s how you can get up to speed.
The tech company’s disruption for its online services lasted for almost 12 hours and came days after its Apple Watch announcement.
It can be effective, but the long-term fallout may be damaging. Here are some alternative approaches.
Here are three techniques you can use to revitalize your moribund, text-only releases. These tips derive from an upcoming PR University webinar scheduled for March 19.
This week’s featured career opportunity is with one of the world’s leading food companies: General Mills.
Tips for how to land a big interview abound, but what should one do when the interview is impending? These training tips should help.
New surveys released by Cision and Isebox found that reporters have a fairly clear view of the changing media landscape, and of their roles within it.
A public service announcement video by Cancer Research U.K. showed how easily it is to ignore the early signs of disease.
The online world can be a trove of experts and contacts in the communications industry. Here’s how you can take advantage of it.
If you’re not seeing success from all the work you or your team put in, you may be unknowingly sabotaging your public relations campaigns.
A PR Week study found that wage inequality has grown substantially over the past year. Here’s one prominent woman in PR’s take on the figures.
The Public Relations Society of America’s New Jersey Chapter asked 100 execs what their PR plans are for 2015. Some answers were encouraging, but there’s still work to be done.
Adam Silver, the basketball association’s commissioner, says the partnership highlights the organization’s goal in creating an equal workplace. But is this a proactive move after the NFL’s PR nightmares?
Hopefuls now have a few more days to show us why they are the best communicators and PR pros around. Enter by Friday, March 13.
Since it’s looking like content marketing is the future of PR, readers were looking for a cheat sheet on how to do it right. That and much more in this week’s roundup.
