How a family tragedy offered a lesson in transparent communication
All families know pain and loss—and one comms leader reflects on how those experiences offer wisdom in the face of the many challenges of 2021.
All families know pain and loss—and one comms leader reflects on how those experiences offer wisdom in the face of the many challenges of 2021.
With more and more tools available for delivering messages and measuring outputs, today’s communicator must become a master of the digital landscape.
A year after the murder of George Floyd launched a worldwide reckoning on race, here’s how one leader is showing results and demonstrating progress.
Also: Retailers relax mask rules for shoppers, Palm Springs art museum blushes over Marilyn Monroe statue, and WarnerMedia & Discovery announce a merger.
The Museum of Public Relations hosted industry leaders for a discussion of the Asian-American experience in the industry and how comms leaders can make a difference in their communities.
When your train of thought runs off the rails, use these tactics to get back on track.
A media database or social listening tool can help inform your best work—but don’t rely on the tech to do all the work for you. Here’s how savvy pros use their toolkits.
Also: Ellen DeGeneres announces her show to leave the air, social platforms respond to vaccine disinformation researchers, and Twitter users question vaccine promotions.
The events industry is undergoing a rebirth following intense disruption and innovation. Here’s how comms pros should seize the opportunities that lie ahead.
Set a timer, make a list, and break down big tasks into bite-size messaging morsels. Above all, don’t let perfectionism slow you down.
Among those reaching out to the Lab are G7 Embassies. The tech company’s efforts, with Precision Strategy, have earned a win in the Branding Campaign category of Ragan’s PR Daily Awards.
Also: the latest tech offers new horizons for accessibility, Instagram adds pronouns, and Ohio creates lottery to reward vaccinated residents.
Here are some tips and tools to help you measure your crisis comms efforts and use data to drive important decisions.
Arm yourself with tactics and tools to fight against false claims, slander and other digital threats.
The ability to put yourself in someone else’s shoes might seem like an ingrained character trait, but there are exercises to help hone this essential communications skill.