The saying about ‘all publicity is good publicity’ doesn’t hold—but not every bad headlines does real damage. Here’s how you can understand negative press’ true impact.
Right now, clarity is king. Prioritize robust, consistent communication, and take time to tailor and target pieces for your specific employees.
We asked our community of vendors and agencies how they see the future of the PR world after COVID-19. Here’s what they predict.
From the writing itself to collaborating on text to blocking out distractions, these programs and apps can help communicators tackle the most vital—and often most daunting—of their duties.
PR Daily will recognize the most creative content assets and campaigns. Submit your work by July 24.
Here’s a roundup of the week’s crisis communication news for communicators.
Journalists are ravenous for research figures. By having proprietary data to share, you can find media coverage that would have been elusive otherwise. Here’s how.
While some organizations like Twitter and Slack gave employees the day off to mark the end of slavery in the U.S., others like Amazon encouraged workers to use the day at work for education and reflection.
Major shake-ups in newsrooms, along with promises of more diversity and sensitivity, signal major changes for the PR industry.
Corporate vows and fleeting public attention make words spoken today, however impassioned, likely to float away unless executives and activists take definite steps to correct imbalances.
Whether it’s engaging with employees throughout layoffs or preparing for and responding to reporters’ and consumers’ requests, plan your messages stage by stage.
Enter your outstanding PR, marketing and communications campaigns and initiatives into Ragan’s 2020 PR Daily Awards. The entry deadline is June 19 at 11:59 p.m. Central time.
According to Edelman’s Trust Barometer, the risks of staying silent have never been higher.
White PR people in power need to participate more actively in systemic change for racial equality. For clients and organizations to thrive, everyone must have the tough conversations.
Also: Cream of Wheat and Lloyd’s of London address racist past, Orlando International Airport sets the record straight on Twitter, when PR pros plan to return to the office, and more.
