The company was praised for its 2012 response after a delivery man was caught on camera tossing a computer monitor over a gate. Can it work that magic again?
Siobhan Riley proves doing live TV can be a difficult job.
Its novelty now long worn off, online networking and community management have since become tasks of every communicator, whether it’s reflected in his or her job title or not.
The travel carrier and cheeky marketer is offering discounts on selected flights to Mexico with a wink and a nod to the politician’s salacious pseudonym, Carlos Danger.
Here are three terrific ways to give your agency an identity that will stick in people’s minds.
Ever heard of Samuel Maverick or Charles Boycott? Maybe not, but chances are, you have used a couple of their coinages.
The burrito chain was looking to earn more Twitter followers in conjunction with its 20th anniversary celebration. It worked.
If you hear someone say that the words someone says only accounts for 7 percent of the message, you’re not getting the full story.
A new campaign for Romanian candy bar ROM hopes to set the record straight on the common geographical confusion—which it blames, in part, on Michael Jackson.
Breaking news of the network’s royal baby coverage inopportunely coincided with an unrelated story spotted scrolling across the bottom of viewers’ screens.
Should your brand journalism site live on your corporate site, or be a separate news site? Here are the benefits of and the strategy behind both locations.
To prepare today’s grads and fledgling industry pros for the careers that lie ahead, their future colleagues share suggestions for a solid foundation.
The agency retains its place on the annual rankings from The Holmes Report, widening the revenue gap over its industry competitors.
Employers are looking for more and more evidence applicants have leadership skills. How can you prove it if you’re just finishing college? It’s not impossible.
Released by Magnolia Pictures and CNN Films, ‘Blackfish’ chronicles the plight these large whales suffer ‘physically and mentally’ when kept in captivity.
