This week, readers were interested in marketing tips and tricks, especially in terms of reaching millennials, automating their efforts and taking part in the Pokemon Go craze.
In the midst of a sexual harassment lawsuit, the media outfit has decided to draw a close to its relationship with the chairman. Here’s how the ‘retirement’ was communicated.
Many in PR use data, but there’s little understanding about what you can learn by digging deeper into data. Here are a few keys to consider—and how they might improve your PR tactics.
Events marketing initiates are in full swing this summer. Find out why big-name brands are taking to the streets, starting with a traveling campaign from a familiar insurance agency.
If your campaigns could stand to have more creativity, heart and soul, pay attention to these insights from the magical brand’s movies.
PR Daily’s Content Marketing Awards want to recognize you for your expertise in brand journalism and content creation. You can save $50 per entry if you enter by the early bird deadline on July 27.
Tenet Partners recently revealed its list of top organizations, which include Coca-Cola, Apple and American Express. Here’s how brands fared—for better and for worse.
It’s no joke: Just like you, comedians string words together to tell stories and convey ideas, sometimes more effectively than others. (Haven’t you ever had flop sweat?) Try these tips.
The best PR clients manage their outsize expectations and resist their impulses to DIY. If you want stronger relationships with your PR agency or your PR client, heed this advice.
Are you committing these blunders? Correct them! Become a key decision maker.
The rum brand is petitioning for the presidential age requirement to be lowered, some say that it’s ‘pandering to millennials.’
Despair not, marketing friends, for here are terrific, affordable online tech helpers to enhance your social media outreach and real-time info-gathering efforts.
The platform now allows anyone to apply to get the blue checkmark next to their name. Think you fit the description of a verified account? Here’s what you should know.
We can’t get enough of your organization’s work towards good will and peace on earth toward all mankind. We’re catching the feels with the videos, social media, publications…and we want to see more! The final extended deadline is August 10. Enter today.
Two unsuspecting marketing teams will join forces in a new, eco-friendly coalition. Here’s what reps from both sides are saying, and what consumers can expect.
