Twitter guru Kawasaki didn’t shut down his automated tweets as news of the Boston Marathon tragedy unfolded. That did not sit well with this author—not at all.
During an hours long computer outage, the airline posted frequent updates on Facebook and Twitter. Too bad no one told that to the employees in the airport.
Start by acting like a human, not a marketing robot.
One PR firm owner in Boston worried for the safety of her employees; others nationwide advised clients to halt their social media efforts.
The explosions at the Boston Marathon on Monday remind people who handle communications to keep the following things in mind.
At least 100 people are injured and three are dead after two bombs exploded near the finish line to the Boston Marathon.
From five emerging social networks for PR people to five words guaranteed to raise a smile, here are the week’s most widely read stories.
Although the fast feeder claims it never approved the ad.
Apple, Groupon, and J.C. Penney all made this list from 24/7 Wall St.
Severe weather this week is a reminder of the importance of measured communication. Crying wolf will turn your audience away—and possibly endanger their lives.
The Royal Bank of Canada is taking serious flak for its outsourcing.
In this week’s job roundup, we crack open details on an insightful opportunity at Anheuser-Busch, as well as a number of positions with a variety of other companies, agencies, and nonprofits.
It edged out Bank of America, Carnival Cruise Line, multiple cable companies, and more.
The author, who cruised on the troubled Dream liner, explains how Carnival failed at communicating with its passengers.
From the signs you’re not cut out for PR to the tasks on a PR pro’s to-do list, here are the week’s most widely read stories.
