Kentucky Derby launches equity initiative, consumers buy more from environmentally friendly brands, and Grammys eliminate secret nomination committees

Hello, communicators:

To mark the beginning of Asian American Heritage Month, Omnicom has announced that multicultural and Asian-led advertising agency Admerasia is the winner of Omnicom’s 3 in 5 PSA challenge, which encouraged agencies to submit campaigns that are promoting the representation of Asian-Americans in advertising. “’Invisible,’ which demonstrates the Asian American experience of not being seen or heard, will be featured in more than $1 million of ad space, donated by media partners including The Washington Post, Verizon Media and Buzzfeed,” reported Campaign US. The campaign runs through May for Asian American Heritage Month.