Search Results (tell me about it)
Daily ScoopCourtney Blackann
The Scoop: Etsy tells customers to ‘Shop Other Jeffs’ ahead of Amazon Prime Day
Plus: Study finds major trust gap in brand messages that use AI; Oatly changes strategy to focus on events, collabs.
Social MediaAllison Carter
A viral space moment fell in Nutella’s lap. Here’s how they capitalized.
Speed, understanding and a willingness to step out of the spotlight paid off.
StorytellingCourtney Blackann
Hinge’s storytelling guide for comms alignment
5 questions to ask before moving forward with a story.
Ragan Insider Courtney Blackann
3 tools for crafting meaningful storytelling
How to create stories that resonate with your audience.
Writing & EditingJim Ylisela
Creative ways to tell the same old story
Brand journalists get out of the office to report, produce song parodies and give voice to their experts.
StorytellingMegan Tuck
The great realignment: Recalibrating risk for corporate social impact storytelling
Things are changing — not ending.
