Ragan Insider Tara Parsell
5 ways the COVID-19 pandemic is changing media relations
With social distancing and remote work on the rise, are best practices for reaching out to reporters changing?
Ragan Insider Gerard LaFond
Tips for launching a great virtual event
With social distancing likely to be a fact of life for many months to come, communicators should consider ways to bring everyone together online.
Ragan Insider Beki Winchel
Sports organizations respond to Jacob Blake shooting, Coca-Cola offering 4,000 voluntary job cuts, and Girl Scouts offers its members new looks
Also: ‘The West Wing’ reunites to urge voting, Giphy offers moving Zoom backgrounds, Gen Z consumers are shifting the PR and marketing landscape with values, and more.
Ragan Insider Jo Spink
5 ways communicators can bolster SEO
Backlinks and referrals are essential to enhancing search engine optimization for your organization and its products or services. Try these tactics to boost your brand’s online visibility.
Ragan Insider Ted Kitterman
How Donna LaVoie is trying to shrink screen time
PR pros are trying to find long-term solutions for WFH and remote collaboration. Here’s how one agency leader sees the future of the industry.
Ragan Insider PR Daily Staff
Friday is your last chance to enter Ragan’s Video, Visual & Virtual Awards
Submit your work by the late-entry deadline this Friday, Aug. 28, at 11:59 p.m. Central time. Don’t miss out on your opportunity to earn recognition for your wonderful work.
Ragan Insider Ted Kitterman
Mastercard turns to TikTok to engage fans during UEFA Champions League
With companies seeking virtual opportunities to bring people together around sports and entertainment, here’s how a major brand turned to social media video.
Ragan Insider Beki Winchel
NBA postpones games after Milwaukee Bucks’ BLM protest, Salesforce and Bed Bath & Beyond to cut thousands of jobs, and TikTok chief resigns
Also: How Gen Z consumers are trying out new brands and buying from Black-owned and local businesses, Busch Beer goes to the dogs, Spotify tests virtual events, and more.
Ragan Insider Sukhi Sahni
Finding positivity during an historic pandemic
Here’s how one industry leader tries to remain grounded—and lessons she takes from others in her community—in a time of unparalleled disruption and uncertainty.
Ragan Insider Brian Pittman
D&I ideas to borrow from Scripps and MetLife
Scripps and MetLife execs share a pledge and checklist to help move your D&I forward.
Ragan Insider Beki Winchel
American Airlines to cut 19,000 jobs, McDonald’s investigates its HR department, and New York Fashion Week is online
Also: Facebook and Instagram offer shopping tools, General Mills offers Lucky Charms’ marshmallows, YouTube automation removes more than 11 million videos, and more.
Ragan Insider Hinda Mitchell
7 things PR pros can learn from airplane pilots
You might think your crisis scenarios are dire, but men and women behind the controls of an aircraft know what it means to prepare for the worst.
Ragan Insider Louis Alloro
Why workers need more than wellness benefits and initiatives
Perks and programs are great, but employees want leaders who express genuine care, compassion and appreciation for their labor.
Ragan Insider Ted Kitterman
Dashlane’s Joel Johnson shares survival tips for WFH
This comms veteran, with a long history in tech, argues that a little less screen time is what we all need right now. Here’s his take on the answers to our current crisis.
Ragan Insider PR Daily Staff
Friday is your last chance to enter Ragan’s Video, Visual & Virtual Awards
Submit your work by the late-entry deadline this Friday, Aug. 28, at 11:59 p.m. Central time. Don’t miss out on your opportunity to earn recognition for your wonderful work.
