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Hello, communicators:

As the holiday shopping season hits full swing, Cyber Monday is offering more opportunities for brands to promote their holiday shopping deals.

This Cyber Monday, Goodwill is launching a refreshed online nonprofit auction site, ShopGoodwill.com, with new product categories and an upcoming mobile app. Goodwill claims that the site has raised approximately $1.7 billion in total sales, which allow the nonprofit to focus on its mission of training people for jobs and career advancement that has employed more than 44,000 people.

“ShopGoodwill.com was designed with Goodwill’s mission in mind to help people find jobs and build their careers,” Goodwill Industries International President and CEO Steven C. Preston said in a press release.