ABC hires the first Black exec to run broadcast news bureau, most Americans see decline in unions as bad for the country, and Amazon’s CEO opines on lost employee trust

Hello, communicators:

Pfizer CEO Albert Bouria said that people will “likely” need a third shot of the Pfizer vaccine within 12 months after their second shot—and potentially an annual booster dose.

“A likely scenario is that there will be likely a need for a third dose, somewhere between six and 12 months and then from there, there will be an annual revaccination, but all of that needs to be confirmed. And again, the variants will play a key role,” Bouria told CNBC.

Social media users have been vocal about the statement since it was first published yesterday, with many anti-vaxxers questioning the overall scientific methods of Pfizer and other vaccine manufacturers.

Communicators, take a cue from hard news reporters and only report the facts when speaking to the press. While it is OK to admit when you don’t know all the answers, offering speculation sets expectations that may well come back to haunt you should a rapidly evolving crisis suddenly take another turn.

ABC has announced that its new president, Kimberly Godwin, will join the media brand in May. Godwin will be the first Black executive to lead a broadcast media company.