Ragan Insider Ted Kitterman
How stances on racial justice are affecting trust
According to Edelman’s Trust Barometer, the risks of staying silent have never been higher.
Storytelling
Ragan Insider Ted Kitterman
Adidas rejects employee claims on diversity, employee welfare tops ranks of reopening concerns, Publix stays the course on BLM attire, and more
Also: Cream of Wheat and Lloyd’s of London address racist past, Orlando International Airport sets the record straight on Twitter, when PR pros plan to return to the office, and more.
Ragan Insider Ted Kitterman
Edelman report: How stances on race are impacting trust
The PR firm updated its Trust Barometer in the wake of George Floyd’s death and subsequent protests. The conclusion? The risks when staying silent have never been higher.
Ragan Insider Rob Reinalda
How the PR industry has changed in the past 25 years
Ragan Hall of Fame honoree Philip A. Nardone looks back on his career, key personal decisions, the struggle of operating in a pandemic, and his favorite myth to bust.
Ragan Insider Beki Winchel
Instagram vows to eliminate racial bias, Shake Shack responds to police officer poisonings, and airlines crack down on face mask policies
Also: Verizon Media outlines three parts of embracing diversity and inclusion, Target observes ‘Juneteenth,’ why SEO can help your brand’s visibility and traffic, and more.
Ragan Insider Michael DesRochers
When communicating in a crisis, ask: Who says what, when and how?
Outreach to your employees is your first priority, as they deserve to know what’s happening, and they can serve as trusted brand advocates. Those key questions will keep things on track.
Ragan Insider Ted Kitterman
What comms solutions providers can offer during this crisis
Comms tech, agencies and vendors share how their unique services and products can deliver success during this historic pandemic.
Ragan Insider Joey Amato
3 ways to reach LGBTQ consumers in the ‘new normal’
Without gay pride events and other typical outlets for engaging this community, brand managers will have to get creative to reach this lucrative demographic.
Ragan Insider Beki Winchel
Starbucks allows pro-BLM attire, OKCupid’s profile buttons to support race relations and LGBTQ inclusion, and Band-Aid brand offers new skin tones
Also: 24 Hour Fitness files for bankruptcy, Github to replace terms referencing slavery, how support for Black Lives Matter has grown exponentially, and more.
Ragan Insider Kim Clark
What an inclusive language toolkit should cover
As diversity and inclusion efforts take shape, words and phrases emerge as crucial elements for cultivating mutual respect among co-workers. Consider these steps in developing a protocol.
Ragan Insider Beki Winchel
Walmart, Walgreens and CVS unlock ‘multicultural’ products, Lufthansa to lay off 22,000 employees, and companies honor ‘Juneteenth’
Also: Sephora commits 15% of its shelf space to black-owned products and brands, Wizards of the Coast removes racist cards, 76% of employees consider racism a workplace issue, and more.
Ragan Insider Beki Winchel
NASCAR bans Confederate flag, Bon Apétit apologizes, and U.S. Soccer team allows players to kneel in protest
Also: Twitter is testing a feature to remind you to read what you tweet, Starbucks is focusing on a to-go business model during COVID-19, brands taking a stand can gain trust, and more.
Ragan Insider Rob Reinalda
Cisco, Maxwell PR, Alibaba Group lead the way among Digital Marketing Awards winners
Dozens of outstanding companies and agencies earn accolades as the best of the best in online audience engagement, consumer awareness and a host of other specialized categories in PR Daily’s recent awards program.
Ragan Insider Beki Winchel
HBO Max removes ‘Gone With the Wind,’ Paramount Network cancels ‘Cops,’ and CrossFit chief steps down
Also: Twitter is bringing back account verification with more transparency, Microsoft criticized for mistake with AI editor, Adidas promises to hire 30% black and Latino employees, and more.
Ragan Insider Russell Working
Amid tumultuous times, roundtable lets participants share expertise
COVID-19, race relations, financial crises—it’s more necessary than ever that organizations address these crucial issues. But how? A new roundtable allows communicators to trade tactics and best practices.
