Its questionnaire and badge allowed users to show their support for BLM. This has earned OkCupid a win in the Cause-Related Marketing Campaign category of Ragan’s PR Daily Awards.
Enter the PR industry’s most esteemed recognition program. Don’t miss the June 18 entry deadline.
When consumers lodge complaints, your response can either defuse the situation or add fuel to the fire. Here is a model to ensure critics feel heard, while leaving room to correct the record.
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Some in the industry are ready to jump ship if they can’t keep the flexibility they have come to treasure and rely upon during the pandemic.
It takes more than words, webinars and holiday observances. True inclusion requires long-term investment—and better storytelling.
In these difficult times, a little love and understanding goes a long way, according to this senior account director.
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As activists and internal advocates continue to push for DE&I change, improved economic equality in the marketplace and more, the conversation is far from over.
A stressful, but highly rewarding space, here’s what Silicon Valley insiders say about working with VCs and delivering the goods from plucky startup to IPO.
In the coming months, leaders must adjust their workplace to reflect a new social contract at work–and a significant shift away from a culture of ‘family’ to a culture of business.
Kelly Stone, senior director of digital strategy at CompTIA shares tips for managing social media channels in tough times ahead of Ragan’s Crisis Communications Virtual Conference.
Also: Big Milk goes over the edge, Amazon responds to alleged hate crime, and Twitter readies subscription service.
As communicators look to engage an anxious public around crises like the gasoline shortage in the Eastern U.S., an ability to empathize is paramount.
