Also: Mattel wants to recycle old Barbies, YouTube offers funds to compete with TikTok for influencers, insights from Ragan’s Communications Benchmark Report, and more.
Research shows that there is a perception gap between Black and white employees over the current progress of DE&I initiatives. Here’s how to keep white allies engaged in a long-term effort.
Live video’s not going anywhere but up. Here’s how to make the most of this hot medium — and why it merits investment and energy moving forward.
The team recognized that LGBTQ youth, already at a disproportionate risk for mental health and suicide, were facing exacerbated challenges during COVID-19. Here’s how they are fighting back.
An agency pro talks about the importance of relationships, tools that are making the difference and what this current moment holds for her work.
Also: AAA seeks to calm consumer fears over gas shortage, Twitter tip jar posts home addresses, and Patagonia’s CEO shares strategies for activism campaigns.
Ragan’s Communications Leadership Council Benchmark Report reveals new areas of focus for communicators that add to more traditional concerns.
Superb storytellers can easily put themselves in someone else’s shoes. Here’s a visualization of three types of empathy to improve your storytelling and make deeper connections.
As leaders think about the future of work and the hybrid workplace, here are the essential elements that must be present for workers to feel a sense of purpose and belonging.
Also: Brands share sensitive Mother’s Day messaging, Instagram adds live captions to Stories, and Google Play adds transparency features.
Sometimes a potential partnership isn’t a fit with your schedule and other responsibilities. Here’s how to let people down gently and preserve relationships.
Get practical guidance, ideas and takeaways from a top-level pro who’s shepherding her organization through a period of profound transformation.
As you consider how to communicate compliance and good governance, as well as signal investments in areas like ESG, make sure you know all the major organizations that set the rules.
Ragan’s Top Women in Wellness and HR Awards will shine a spotlight on the incredibly important work women are doing to benefit their employees and organizations. The deadline for submitting nominations is next Friday, May 14. Self-nominations—as well as nominations on behalf of your colleagues or clients—are accepted.
Don’t overcomplicate it. Simplicity and honesty speak volumes for a demographic that has uniquely suffered during the COVID-19 crisis.
