Katie Paine weighs in on the shifting landscape of PR measurement
The measurement expert takes the long view of what has changed for PR pros and what to expect in the near future.
The measurement expert takes the long view of what has changed for PR pros and what to expect in the near future.
This week’s show offers a look into the different lives of journalists and PR pros, and what it means to be family.
The role of the communications pro has been elevated during the pandemic—so how can advocates ensure the function remains essential moving forward?
Also: Dove Chocolates awards grants to female entrepreneurs through Instagram, the NBA launches Twitter Spaces live audio rooms to celebrate 75th anniversary, and more.
Here’s how communicators can reinforce belief in a mission beyond profits–and help fatigued workers reengage.
Global Head of PR Mandy Menaker shares how a single data point can be turned into hundreds of stories, both local and national, to fit a variety of strategic needs.
AstraZeneca and agency Zeno Group highlighted the voices of not only AZ’s leadership but leaders from the whole oncology world. This won the Thought Leadership Campaign (Health Care PR and Marketing) category in Ragan’s PR Daily Awards.
Consider these tips for building relationships with editorial gatekeepers.
The CEO and founder shares how he sees futureproofing your organization as the greatest challenge facing communications pros.
Ketchum’s Myreete Stanforth shares lessons from helping to develop the next generation of PR talent.
As once taboo topics become the subject of external and internal statements from organizations and leaders, Zignal Labs has a cheat sheet for navigating these perilous waters.
Also: Crate & Barrel launches Kid Activist program, Tesla’s Elon Musk spars with World Food Programme Director on Twitter, PR Daily launches leadership network, and more.
Consider these tips for collaboration and remote connection.
As more and more consumers say they want to know how your organization is protecting the planet, here’s how to make sure your message hits the mark.
The communications leader offers insight on ascending the career ladder and how to make essential connections to further one’s career.