Are employees suffering from click fatigue?
Let’s use data to discover why we are seeing a 5% decline in corporate communications click rates this year, but engagement is significantly higher.
Let’s use data to discover why we are seeing a 5% decline in corporate communications click rates this year, but engagement is significantly higher.
In order to prove your value as a communicator in the future, your measurement will have to be more sophisticated and take advantage of these emerging tools.
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As citizens on both sides of the political aisle report increased stress and fear ahead of the transfer of power on Jan. 20, here’s what communicators should think about sharing with their audiences.
Here are the main takeaways for brand managers in the wake of the U.S. Capitol riot and ongoing civil unrest in the U.S.
If you’ve been indifferent about the audio content trend—or perhaps daunted by the tech or time involved in a launch—don’t fret. Follow this expert guidance to get started.
Here’s how one agency leader is trying to make sense of the numbers.
Also: Ford calls for unity, search engine DuckDuckGo reports 62% daily search growth in 2020, Oscar Mayer seeks Weinermobile spokesperson, and more.
Getting that third-party validation is PR’s superpower, but what are the tactics that will lead to great media placements?
Getting a grasp on financial terms and bottom-line budget matters can dramatically increase your internal authority. Here’s what you should know.
As businesses become more scrutinized in the wake of political turmoil, protecting your brand reputation requires adherence to these fundamental rules.
But the research also suggests strong pushback by some. Businesses face a tough call on whether to make shots mandatory for employees.
A prominent employment attorney discusses the limits of speech and expression in today’s heated, hyper-partisan environment.
Also: YouTube tests shopping features on videos, Yorkshire Tea shows a fun way to use Twitter polls for engagement, PR pros virtually network on Twitter, and more.
The president of the PR outfit looks forward to bringing everyone back to the office and shares what is working for her team to start the new year.