Why Wikipedia is so imperative for public relations
Brands can’t afford to ignore the online encyclopedia, as its content is prominently featured in search results, voice responses and even AI chatbot answers.
Brands can’t afford to ignore the online encyclopedia, as its content is prominently featured in search results, voice responses and even AI chatbot answers.
Plus: Beyoncé goes for the silver look, and brands and fans respond; climate change keeps weather-dependent brands on their toes.
New research from Pew gives insight into top listens.
Plus updates on terminology related to the LGBTQ+ community, climate change and more.
Plus: More news you should know today.
Plus: Why people are curbing brand boycotts.
The purpose-led education campaign helped students and built buzz through media relations.
Plus: Dropbox is laying off workers and chasing AI.
Plus: Lawsuits are starting around generative AI.
We caught up with Ayanna Robinson of Porter Novelli to learn what excites her most about the future of communications and the underrated tools she uses daily.
Know your audience and do your research.
Editors have high standards. Here’s how to meet them.
Insights from “Muck Rack’s State of Podcasting 2022” Report.
Since its launch in 2019, Global Widget’s podcast has netted over 210,000 downloads of its audio version and more than 5,500 video views. These efforts led to its recognition in the Podcast category of PR Daily’s Social Media & Digital Awards.
At Ragan’s Future of Communications Conference, we heard about how comms can earn a seat at the decision-making table.