Ragan Insider Matt Wilson
PR firm places Putin op-ed in the New York Times
Ketchum, the firm that routinely lands columns favoring the Russian government in publications, pulled it off again, but won’t comment.
Search Results (op-ed)
Ragan Insider Jackson Wightman
6 tips for writing and placing op-eds
What you write is only a part of the process. Before you do anything, you’ve got to perfect your pitch.
Ragan Insider Russell Working
How to place that op-ed your CEO wants you to write
Want to establish your exec as a thought leader in a major publication? The competition’s fierce. Here are some ways to pull ahead of the pack.
Ragan Insider Mike Mullet
The lost art of writing an op-ed
Even in our 140-character world, the ability to write a 600-word op-ed piece to inform and convince remains of vital importance. (This piece does so in 430 words.)
Ragan Insider Michael Sebastian
NYT op-ed torches Obama for being a bad communicator
The president once hailed as this generation’s Great Communicator takes a beating in the Times for his failure to tell the public a story.
Ragan Insider Michael Sebastian
Consulting firm paid college profs to write positive op-eds about Libya
Scandal rocks prestigious universities after reports surface that professors were involved in a PR scheme on behalf of Muammar Qaddafi.
Ragan Insider Ragan Staff
How to pitch Op-Eds to USA Today
Think your client or boss should pen an opinion piece? Want it to run in one of the nation’s largest newspapers? Check out this video of Carol Stevens, USA Today ’s managing editor of news, sharing tips with PR pros who want to pitch Op-Eds to the paper.
Ragan Insider Christine Kent
Pitching op-eds in the Internet age
Changing rules for landing in the opinion pages.
Ragan Insider Ragan Staff
Zuckerberg addresses Facebook privacy concerns in op-ed
Seems everyone and their grandmother is freaking out about privacy concerns related to Facebook’s information-sharing policies. Apparently the noise has become loud enough to move Mark Zuckerberg to action. In an op-ed in The Washington Post, he writes: “You have control over how your information is shared. We do not share your personal information with people or services you don’t want. We do not give advertisers access to your personal information. We do not and never will sell any of your …
PRLisa Glover Tareila
Quantity is the most novice form of PR measurement. Track this instead.
Quantity doesn’t actually tell you anything.
The Consultant is InTom Corfman
Here’s what the SEC’s looming emissions rule means for comms
Communicators should prepare for the end of greenwashing ahead of a sweeping SEC plan to overhaul climate change reporting.
Daily ScoopEmma Atkinson | Ted Kitterman
Meta’s smear campaign against TikTok exposed, employee archetypes who care about ESG and Etsy’s sellers protest fee increase
Also: Carhartt partners with Warner Bros. for Batman-inspired workwear line, Activision Blizzard CEO welcomes lawsuit settlement and more.
Ragan Insider Justin Joffe
’The charge, the challenge, the opportunity’: AAPI comms leaders lift their VOICES
The new group was formed to help AAPI communicators feel seen and heard.
Daily ScoopEmma Atkinson
Oil industry falls short on climate pledges, vaccine mandates split US workers and Levi’s exec says she was forced out over COVID-19 views
Also: Mozilla Firefox partners with Disney ahead of new movie and more.
Daily ScoopJustin Joffe
New York Times buys Wordle, the societal issues people want brands to speak out on and Joe Rogan responds to Spotify scandal
Also: Domino’s offers discount for customers who carry out orders, Bloomberg takes heat for Vaseline story and more.
