Emma Atkinson
Report: Top 10 social media design trends for the year ahead
From funky fonts to bold colors, Later says fresh graphic design is all about flashy statements.
Content Marketing
Ragan Insider Ted Kitterman
4 tips to help your content find bigger online audiences
SEO expert and coach with PR Daily’s Leadership Network shares how you can analyze your content strategy to make sure the right audiences can find you.
Emma Atkinson | Ted Kitterman
BP divests from Russian-held interests, shoppers weigh returning to stores and Estée Lauder fires executive over racist Instagram post
Also: Alo Yoga gets “mindful in the metaverse” with Roblox partnership.
Emma Atkinson
Checklist: How to conduct a social media audit
Make your social media channels work for you in 11 easy steps.
Emma Atkinson
Salesforce ties exec pay to ESG, YouTube the top live video platform in US, and Zuckerberg announces employee moniker ‘metamates’
Also: Virgin Galactic announces public sales of tickets to space and more.
Emma Atkinson
IBM responds to age discrimination lawsuit, Americans want more tech industry oversight and Coinbase’s Super Bowl ad garners huge Twitter response
Also: Go boneless with Wingstop for Valentine’s Day, a new survey for social media pros and more.
Justin Joffe
Tesla denies discrimination allegations, travel brands fail to win over Black travelers and Unilever hints at Ben & Jerry’s return to Israel
Also: OpenTable shares most romantic restaurants in America, Meredith shelves print editions of Entertainment Weekly and InStyle, and more.
Justin Joffe
Frontier and Spirit Airlines announce merger, advisory warnings to users reduce negative Twitter posts, and Amazon spends big on salaries
Also: Kia partners with pet adoption nonprofit for Super Bowl campaign, Bank of England governor takes heat over remarks on wages, and more.
Justin Joffe
NBC pulls back the curtain on Olympics headaches, Super Bowl ads draw intense interest, and Spotify’s CEO apologizes for Joe Rogan controversy
Also: American Heart Association launches Black History Month campaign, Delta asks for federal action on violent passengers, and more.
Brendan Gannon
Pacific Foods campaign engages audiences and exceeds all goals
Maxwell, its agency partner, created a campaign that would encourage audience engagement and participation. This won first place in the Content Marketing for the Purpose of Customer Engagement category of PR Daily’s 2020 Content Marketing Awards.
Emma Atkinson
Infographic: 5 influencer marketing trends to watch in 2022
That’s right, it’s time to get your Charli D’Amelio on.
Justin Joffe
4 attorneys general sue Google over user privacy, addressing trust crisis for your audience, and Unilever announces layoffs
Also: Planters returns to Super Bowl, Merrill Lynch fires advisor who was filmed verbally attacking teens, and more.
Katrina Gill
Don’t let these 4 obstacles undermine your comms audit
It’s an ideal time to assess the state of your communications. Here are some arguments to overcome common excuses to avoid investing in the process.
Justin Joffe
Intel announces new Ohio plant, social media users increasingly value privacy, and CVS Health CEO stresses purpose over politics
Also: State Farm ditches Super Bowl ads for TikTok campaign, Snapchat faces lawsuit after teen suicide, and more.
Brian Pittman
3 tips on navigating the metaverse
A brand strategist shares how to see through the hype—and when to make the jump.
